The **Bachelor of Arts Degree in Art with Advertising Design Concentration** curricula is to prepare students intending to enter the art industry to pursue careers in a wide array of visual communication areas including advertising art direction, design and illustration for digital and print products, web design, graphic design, photography, and studio production. ## Student Learning Outcomes Graduates with a **Concentration** in **Advertising Design** will be able to: 1. Create effective visual communication products. 2. Justify design/creative solutions in critiquing creative projects. 3. Demonstrate mastery of imaging technologies. 4. Know and discuss art history from a cross-cultural background with specific awareness of African-American artistic developments. ## Program Information - ### [ Degree Requirements ](https://catalog.cau.edu/undergraduate/programs-study/arts-sciences/humanities/art/art-ba/advertising-design/index.html#degreerequirementstext) - ### [ Sequence ](https://catalog.cau.edu/undergraduate/programs-study/arts-sciences/humanities/art/art-ba/advertising-design/index.html#sequencetext) - [ Arts Program Website ](/academics/schools-departments/school-arts-sciences/arts-sciences-undergraduate-programs/arts)